Exhibition
3 March to 11 January 2021
19 August to 20 August 2017
Dates: 19 August from 2pm-8pm (Wines, cheeses and cupcakes will be served from 5pm); 20 August from 11am-6pm
FREE ADMISSION Phulkari (literally, “Flower-work” in Punjabi), is a handicraft traditionally practiced in the province of Punjab (North-Western India). “Virsā – The Heritage” showcases an exquisite collection of Contemporary Phulkari Motifs painstakingly embroidered by Rural Women Artisans in Punjab, India. Some of these pieces have taken between 300 to 1000 hours of manual work. This showcase also curates a collection of Acrylic on Canvas Artworks, all of which are inspired by Contemporary and Heirloom Phulkari Patterns, Motifs and scenes that are an integral part of the Punjabi way of life. Phulkari handicrafts are testimony to the labor of love of women (especially, mothers and grandmothers) who, for months and sometimes years, would lovingly embroider their dreams, memories, surroundings into a piece of fabric making the final “Phulkari” filled to the brim with a certain kind of humanity like no other! Wedding Trousseaus, Parenthood, Matters of Spirituality and Prayer, Chronicling the Village Fair and Curious sights that made up the Scene of Punjab in the Colonial times: The purpose and ambition of Phulkari Handicraft encompassed all this and much more! Since the Partition of India in 1947, Phulkari has undergone tremendous change, especially in the wake of computer aided design and assembly-line manufacturing. The emptiness of such fabric is as palpable as the “living, breathing, overwhelmingly alive” pieces of hand-made Phulkari. While the primary endeavor of the Virsā Exhibition is to offer the viewer a glimpse into the colorful world of this beautiful tradition from Punjab and especially, the artisans behind it, its objective is to also trigger the viewer’s curiosity to examine what “real” handcrafted traditional Phulkari is. |
Virsā – The Heritage is a compassionate Social Enterprise founded by a mother & daughter duo, Dr. Sushma Jaswal, an anthropologist, research scientist for 35+ years and former Professor at one of the leading Universities in India and Nivi Jaswal, a budding artpreneur and with 12 years of International branding & marketing experience in the Consumer Goods & Healthcare sector.
A keen personal interest in Art, Texture & Color and a passion to give back to their Community, Sushma and Nivi are creating a creative community of rural women Artisans of Punjab, India & helping revive the dying Handicraft of Phulkari. Virsā is their endeavor towards that milestone. At Virsā: we are an International Exhibitor, an Online Store, an Author and a Creative Community of Artpreneurs & Artisans who believe in a more Empathetic & a Fairer planet. Instagram <virsatheheritage> Facebook @TheVirsaStory Website www.virsā.com For custom Phulkari bookings & to fetch-a-quote, please reach us at virsa2017@gmail.com |
3 March to 11 January 2021
16 January to 17 January 2021
11 December to 13 December 2020
19 December to 23 December 2020
2 December to 6 December 2020
26 November to 29 November 2020
2 October to 2 October 2020
21 August to 27 August 2020
14 August to 18 August 2020
8 April to 31 December 2020
13 December to 15 December 2019
7 December to 11 December 2019
29 November to 10 December 2019
17 November to 24 November 2019
3 November to 10 November 2019
17 October to 20 October 2019
10 October to 13 October 2019
23 October to 23 October 2019
6 October to 8 October 2019
15 September to 17 September 2019
28 September to 29 September 2019
21 September to 24 September 2019
11 September to 14 September 2019
6 September to 8 September 2019
30 August to 3 September 2019
21 January to 21 January 2021
1 August to 4 August 2019
18 July to 21 July 2019
21 January to 21 January 2021
13 July to 14 July 2019
25 July to 30 July 2019
19 June to 23 June 2019
9 June to 9 June 2019
7 June to 7 June 2019
20 May to 26 May 2019
18 May to 18 May 2019
14 June to 16 June 2019
21 January to 2 June 2019
9 May to 9 May 2019
11 May to 16 May 2019
2 May to 5 May 2019
22 April to 22 April 2019
25 March to 28 March 2019
4 April to 6 April 2019
23 March to 24 March 2019
2 March to 2 March 2019
17 March to 17 March 2019
14 March to 15 March 2019
8 March to 9 March 2019
16 February to 19 February 2019
16 January to 23 January 2019
19 December to 21 December 2018
14 December to 18 December 2018
7 December to 12 December 2018
29 November to 5 December 2018
19 November to 21 November 2018
14 November to 15 November 2018
7 November to 11 November 2018
24 November to 25 November 2018
2 November to 6 November 2018
24 October to 28 October 2018
15 October to 17 October 2018
19 October to 23 October 2018
7 October to 9 October 2018
29 September to 2 October 2018
13 September to 16 September 2018
4 September to 11 September 2018
27 September to 28 September 2018
16 August to 21 August 2018
21 September to 23 September 2018
9 August to 15 August 2018
4 August to 6 August 2018
27 July to 1 August 2018
29 June to 1 July 2018
20 July to 25 July 2018
8 June to 9 June 2018
15 June to 17 June 2018
4 June to 4 June 2018
26 May to 27 May 2018
16 May to 18 May 2018
4 May to 8 May 2018
30 April to 2 May 2018
20 April to 22 April 2018
28 March to 3 April 2018
22 March to 24 March 2018
16 March to 17 March 2018
8 March to 11 March 2018
28 February to 2 March 2018
2 February to 7 February 2018
17 January to 22 January 2018
10 January to 16 January 2018
26 January to 28 January 2018
23 December to 29 December 2017
15 December to 21 December 2017
6 December to 10 December 2017
30 November to 4 December 2017
29 November to 29 November 2017
25 November to 27 November 2017
20 November to 23 November 2017
8 November to 11 November 2017
2 November to 6 November 2017
26 October to 30 October 2017
21 October to 22 October 2017
13 October to 19 October 2017
9 October to 12 October 2017
5 October to 8 October 2017
29 September to 3 October 2017
23 September to 24 September 2017
17 September to 21 September 2017
5 September to 7 September 2017
29 July to 6 August 2017
22 July to 27 July 2017
14 July to 17 July 2017
1 July to 11 July 2017
16 November to 18 November 2018
9 June to 11 June 2017
3 June to 7 June 2017
25 May to 31 May 2017
13 May to 20 May 2017
5 May to 9 May 2017
27 April to 28 April 2017
29 April to 4 May 2017
19 April to 22 April 2017
8 April to 16 April 2017
29 March to 3 April 2017
17 March to 26 March 2017
8 March to 14 March 2017
4 March to 6 March 2017
3 February to 8 February 2017
17 January to 23 January 2017
10 January to 15 January 2017
21 December to 24 December 2016
12 December to 19 December 2016
8 December to 11 December 2016
1 December to 5 December 2016
26 November to 30 November 2016
23 November to 24 November 2016
13 November to 20 November 2016
3 November to 7 November 2016
9 November to 11 November 2016
26 October to 30 October 2016
19 October to 23 October 2016
9 October to 12 October 2016
5 October to 8 October 2016
29 September to 4 October 2016
14 October to 18 October 2016
22 September to 28 September 2016
3 September to 11 September 2016
20 August to 22 August 2016
14 September to 20 September 2016
16 August to 19 August 2016
26 August to 1 September 2016
12 July to 19 July 2016
21 July to 24 July 2016
6 July to 10 July 2016
1 July to 5 July 2016
22 June to 28 June 2016
14 June to 21 June 2016
9 June to 12 June 2016
6 June to 8 June 2016
28 May to 4 June 2016
19 May to 22 May 2016
1 May to 4 May 2016
8 April to 22 April 2016
2 April to 3 April 2016
25 March to 31 March 2016
22 March to 24 March 2016
4 March to 18 March 2016
31 January to 15 February 2016